Breakout Bras Presents: From Mountains to Molehills—The Low Down on Lifting You Up!

February 25, 2016 Uncategorized

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It's time to introduce our brand new blog! We’d like to thank everyone who participated in our naming contest, including our Facebook fans and in-store customers.

For our new title, we dug into the vault and dusted off an idea that’s been around since the beginning. When the business started taking off back in 2000, “From Mountains to Molehills” was a main contender for the company name. It eventually lost out to “Breakout Bras,” so it felt right to use the name for the blog after all these years.

We chose the tagline, “The Low Down on Lifting You Up,” because we felt that it really encapsulates what we’re about. The right bra is meant to lift you up—not just your breasts, but also your self-esteem. We’re committed to helping you get there. blog1 We’ve revamped the blog with a new name and a new look, and we’ll be bringing you new, weekly content. Here’s a taste of what you can expect:

Contests and Giveaways: We couldn’t do what we do without our loyal customers. That’s why we’ll continue to hold contests and giveaways to show you some love. You could win grab bags, gift certificates and more!

Featured Products: We will also continue to feature products we really love, like the Elomi Carmen #4010. Each spotlight will include full product details, plus our thorough, honest review. Find out what we like about a bra and what we don’t, and learn whether or not it will work well for your body shape.

Fitting and Sizing Guides: We’ve been in the business of bras for a long time, and our number one goal is to get you into a bra that fits correctly. The main purpose of our blog will be to teach you everything we know, and our team of expert fitters will be working together to bring you in-depth DIY fitting guides so you can make well-informed decisions every time you shop.

Informational Articles: Do you know why it’s important to wear a sports bra when you work out? How can you tell your bra isn’t fitting correctly? What are the benefits of size-specific swimwear? Is there such a thing as too much cleavage? The BOB team is ready to answer all these questions and more.

Interviews: Ever wondered what it’s like to be a professional fitter? We’ll be helping you get to know the BOB team better through Q&A sessions with our staff. You can get advice from the pros, see what goes on behind the scenes, and learn why we love what we do!

Videos and Infographics: They say a picture is worth a thousand words. That’s why we’ll be providing you with plenty of visual content to supplement our written articles and keep things interesting. We’ve got some great informational videos and infographics in the works, so keep an eye out!

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We’re excited about new things on the horizon, and we hope you are too. Subscribe to our blog to get email updates each time we post, and follow us on Facebook, Instagram, and Twitter for even more BOB goodness!


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