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Your Bra: A Support Item

2 minute read.


"Why are your bras so snug in the band compared to my regular bras?"

We get some variation of this question a lot–more often than just about any other, in fact. To answer that question, let's start this blog off with a short thought experiment.

Imagine that you're standing at the edge of a magical canyon. You need to get across, but how? What would be the best way to get from point A to point B without falling down? Because this is a magical canyon, whatever method you think of will suddenly appear for you to test out.

A person standing at the edge of a deep canyon


The first thing that pops into your head is a set of monkey bars. You don't know why that's the first thing you thought of, but you decide to go with it. The magical canyon hears your thoughts, and a set of monkey bars appears in front of you.

They might technically get the job done, but it doesn't seem like the best option. Just think–the weight of your body, hanging over a deep canyon, supported only by your grip on the bars above your head? There's probably a better way.

A stick figure uses monkey bars to cross a canyon

You decide it would be more reasonable to use a bridge instead. The canyon hears your thoughts, poofs away the monkey bars, and then a simple wooden bridge appears. The construction is nice and sturdy, and your weight is supported from the bottom instead of dangling from a much weaker support above your head. You successfully cross the magical canyon, think to yourself, "That was weird," and carry on about your day.

A person using a bridge to cross a canyon

So, in this thought experiment, we learned that it's better to support a weight from the bottom than to let it dangle from a support at the top. Now, let's apply this same logic to bra shopping! Breasts, depending on their size, can be very heavy. For example, a pair of 34HH breasts–one of the most common sizes we see in our store–can weigh approximately eight pounds. If your band isn't tight enough to support your breasts from below, then you essentially have two weights slung over your shoulders by ropes. No wonder so many busty women have back, neck, and shoulder pain! This philosophy is the one we use with our bra fittings–your support should come primarily from the band, supporting the breasts from below, and the straps should offer supplemental, secondary support from above.

So, yes–if you've never shopped with us before, you'll find that our bras are more snug around the middle than the bras you are probably used to, but it's for good reason! Your bra should not be uncomfortable, but it should be snug enough to give you support from below. The firmer band may take some getting used to at first, but we promise, it's worth it in the end!